Job Description

Content

• Oversee/Shoot 50+ photos according to monthly concept calendars for social, events and other web campaigns for PIXI US and PIXI UK.
• Edit imagery as needed for social and blog content.
• Draft copy and oversee photo/design direction for blog.
• Collect influencer and customer content for weekly IG Story, Pixi Pretty Posts, for the Pixi US and Pixi UK Instagram account.
• Create shot lists and shoot Instagram Stories and Snapchats, published 2x a week.
  
  
• Oversee rehearsals, shoots and participate in Instagram Live/Facebook live strategies.
• Manage junior associate to ensure all content is on-brand.

Scheduling

• Schedule content for Facebook, Instagram and Twitter for Pixi UK according to monthly concept calendar, events and other web campaigns.
• Create calendar for blog to align with monthly social media concept calendar, events and influencer send outs.
• Create calendar for IG stories, Snapchats, Instagram and Facebook lives.
• Boost posts for Pixi UK Facebook.

Social Media Engagement/Customer Service

• Respond to all customer/influencer engagement on Pixi UK Facebook, Pixi UK Instagram and Pixi Twitter in 24 hours.
• Respond to Direct Messages on Pixi UK Facebook, Pixi UK Instagram and Pixi Twitter in 24 hours.
• Engage with community to upkeep conversation.

Event Coverage

• Create shot lists for social, event photography and professional photography as needed.
• Capture all content for IG stories, Snapchat, Instagram, Facebook and Twitter.
• Create photo opportunities for influencers to ensure high-quality content for more immediate posting.

Reporting

• Record all IG stories, Snapchat and IG/FB live stats to analyze how effective our content and what we should improve on.
• Event recap coverage to analyze growth and to determine new social media coverage strategy.

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